Good to the Last Jot
As a young girl, I devoured every Nancy Drew mystery book in my local library, obsessed with solving the big puzzle before the end.
These days, I solve a different kind of puzzle: the exact words that will transform your brand into an irresistible proposition. If you’re operating in a complex industry, even better. I adore turning industrial concepts into unforgettable taglines.
In 2013, I landed my first full-time copywriting role at an international nonprofit, where my words generated about $20 million. While there, I learned to harness the power of content accessibility and customer centricity for astonishing results.
In 2021, I founded Marketable Copy to bring the joy of customer-centered copywriting to the corporate world. In 2022, I added a certification in UX Design from Cornell to my toolbox, which sparked a love for information architecture and accessible design. When I’m not building high-value brands for my clients, I enjoy making memes and snarky coffee mugs. It just makes life more fun.
Books I Love and Recommend
Frequently Asked Questions
What makes Marketable Copy different from other copywriting or branding services?
Marketable Copy specializes in building brand authority through copy and content that showcases your company’s unique value and expertise. This involves me getting to know almost every aspect of your business—including internal values, goals, industry, customers, target audience and any existing conflicts or gaps in your marketing.
I’m never looking to simply fill out content calendars or generate volumes of material to spam platforms and algorithms. Instead, I’m looking to add strategic value to your brand—so you can thrive no matter the economy. I approach these business relationships as deep, collaborative engagements, and I expect clients to do the same.
What’s your process like?
First, we’ll jump on a video call to get acquainted and discuss your project. If we decide to proceed with services, I’ll email you a quote and a client agreement to sign. A large, one-time project will usually require a 25% deposit to start.
During our chat, I’ll collect information about your company, brand, vision and goals. I’ll also research your industry, customers, and competitors to discover how I can maximize every word. (If you have a creative brief for your assets, even better!) I’ll then share the content with you for review and revisions. Once we strike the right tone, I’ll send you the final invoice.
What’s in your client agreement?
My client agreement lays out the rights and expectations for our work together, such as price, delivery and payment, originality of work, and ownership. I give all my clients an opportunity to review the agreement before signing. If your company has a freelancer contract you prefer to use, just let me know.
How much do you charge?
General rates are listed on my Services page. However, some rates will differ depending upon a project’s length and complexity. If you would like a free quote for your project, please contact me.
Do you use generative AI to write copy?
No. AI only rephrases previously created content using the most common patterns it finds within our language, producing average, unoriginal work. And because it’s simply mimicking patterns, it often generates false information.
I want to give my clients the absolute best copy on the market today, so I leave the robots to those who don’t mind sounding robotic. With Marketable Copy, you can expect firsthand analysis, research, fact-checking, proofreading, and out-of-the-box creativity.
Do you do SEO?
Yes! I often research topics to include the most relevant keywords in the deliverables I produce. This service is automatically included in website copywriting projects. If you already have keywords you’d prefer me to use, I can weave them in seamlessly.
Do you do social media marketing?
Yes. I’m well experienced in writing for social media and am happy to do so if needed. I can even create on-brand graphics and promotional memes!
However, I do not offer account management services. Someone on your team will need to post the content to the appropriate platform and track its performance.
Will you collaborate with my team via chat or content management system?
Yes! Several clients have set me up on Slack, Discord, Asana, Microsoft Teams, or other employee chat or content management service. All you have to do is ask.
How many revisions can I request?
All of my quotes for copywriting projects cover two rounds of major revisions. Most clients haven’t needed more than one. 😊
How do you accept payment?
I invoice clients via PayPal. From there, you can pay with any method PayPal accepts: bank transfer, debit or credit card, or PayPal funds. I also accept payments via Zelle. I typically give clients 10 days from the invoice date to make payment. If you’re very happy with my work, feel free to show your appreciation via a tip or Google review.
Can I see samples of your work?
Yes, right here.
What if I don’t like your work?
My process is designed to deliver copy and content you will be proud and eager to publish. I work collaboratively with clients to ensure everything I produce is accurate, on-brand, and revised to meet their requirements. I want my clients to be happy, and I request their feedback regularly.
However, if you’re truly dissatisfied with my work, you are free to terminate our contract at any time, no hard feelings. Per my client agreement, any work you’ve paid for will be yours to keep and use as you see fit.